The NekNomination video that will make you think twice
By now almost everyone has either seen, or taken part in the NekNomination craze that has swept social media channels over the past week. The idea being, that if you receive a ‘nomination’, you have 24 hours to down a drink on camera before nominating 2 more people. This process of nominations means that the video spread like wildfire with people creating videos of themselves drinking underwater, or having a drink right before doing a bungee jump. One of the more extreme versions was of someone mixing their drink with urine before downing it.
One South African has taken it upon himself to show the world just how powerful social media can be if it is used for good. Brent Lindeque, from Johannesburg, South Africa, was recently nominated and decided to not only highlight some of the major issues facing a vast majority of the population of South Africa, but also prove that there was much more that could be done if the power of social media was properly utilized. He decided that for his Neknomination, he would do something good.
In an email to The Imperic, Lindeque said: “My biggest point was that people need to be more responsible with what they share online as it is there forever… whether you like it or not. My words then became actions after I got nominated. I decided to change the game as that would mean that I could be proud of my online contribution as well as hopefully create a new way to do good things. Change one thing… change everything.”
This video goes to show, that one small act can be spread very quickly via social media, and at the time of publishing, the video was at 27,000 views. Let’s hope that more people can follow on from this.
Let us know what you think in the comments.